The Mission Continues Mobilizes Veterans and Volunteers for MLK National Day of Service
ST. LOUIS – In a heartfelt tribute to the Martin Luther King Jr. National Day of Service, The Mission Continues proudly unveils its Legacy of Service campaign. Supported by our Mission Partner, RTX, this initiative calls upon veterans, community volunteers, and supporters to embrace Dr. King’s values of justice, community, and action.
“Our mission for the Martin Luther King Jr. Day National Day of Service is to leave an indelible legacy of service. Throughout January, our service platoons lead initiatives that resonate with Dr. King’s principles,” said Mary Beth Bruggeman, President for The Mission Continues. “These efforts not only honor his memory but also confront pressing community challenges. From neighborhood revitalization to combating food insecurity through community gardens, The Mission Continues collaborates closely with community organizations, ensuring impactful outcomes.”
Presenting Sponsor: RTX
The Mission Continues is honored to have RTX as the presenting sponsor for the Martin Luther King Jr. Service campaign. Since 2020, our partnership with RTX has fueled our service platoons, the Women Veterans Leadership Program, and the organization’s capacity for growth and national impact. RTX’s support underscores a shared commitment to fostering community engagement, veteran affairs, and upholding Dr. King’s legacy.
Nationwide Veteran Collaboration and Community Impact
The Mission Continues’ impact resonates in more than 40 cities nationwide. Notably, cities like Los Angeles, Seattle, St. Louis, Chicago, Houston, Washington D.C., and New York City are experiencing intensified efforts. Last year, the Houston Platoon’s MLK service project saw more than 400 volunteers in action, a testament to the community’s commitment and collaboration as highlighted by The Houston Chronicle. The Legacy of Service campaign remains steadfast in its commitment to inclusivity and welcomes veterans from all eras, volunteers across age spectrums, and families eager to contribute.
About The Mission Continues
The Mission Continues is a national veterans organization dedicated to empowering veterans as community-based leaders. We invest in veterans and under-resourced communities, developing new skill sets and equipping a growing veteran volunteer movement with the tools to drive positive change. We deploy veteran volunteers in more than 40 cities nationwide alongside nonprofit partners and community leaders to improve educational resources, address food insecurity, increase access to parks and green spaces, foster neighborhood identity, and more. Through this unique model, veterans are provided opportunities for personal connection and professional growth while generating visible community impact. For those inspired to join the Legacy of Service campaign or delve deeper into The Mission Continues’ initiatives, please visit https://www.missioncontinues.org/mlk-day/ or engage with us on social media using #LegacyOfService and #ServeMoreIn24.
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For media inquiries:
David Alvarado
Manager, Public Relations and Communications
(956) 373-3484
dalvarado@missioncontinues.org